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Thinking

Why are we so easily distracted?

The fascinating thing about the human brain is that it has a natural bias to be curious about seeking constant and new information. Why? The more information we have, the better we can assess and mitigate danger. But our primal brain is at the crossroads with technology availability as we’ve never experienced it before. And we are exposed to both external distraction (events) and internal distraction (worry or anxiety). We seek constant distraction, but it leads to cognitive overload (overwhelm). Go figure.

  • 7 min read

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